About Steve Chapman .........
Life seems to go by faster and faster the older you get,
and your memory seems to go even quicker.
It wasn't long ago when I decided to attempt to do graphics.
Close to eight years ago, I applied for a position within
AAA National Office as a Electronic Media Designer I. An
extremely close group of individuals, with all sorts of
different design backgrounds gave me their test. Luckily,
I passed it without any formal design training in Adobe
Photoshop, Quark and Illustrator. Once accepting the position
and a couple hours of training from the manager, I jumped
in and started creating advertisements for the AAA TourBook.
I learned as much as possible about CMYK printing, color
correction, RIP issues, and many other obstacles that come
with print design.
The EMD Group allowed me to learn from others, and their
experiences. From an incredible mural painter, a fantastic
oil painter and teacher, who became an icon for me and taught
me more than he could ever imagine, to great designers that
knew "right" from "wrong". This group
welcomed me into their status, even though I wasn't nearly
as good as any of them.
I left AAA as a Graphic Designer III, and my design was
selected for the 2002 Road Atlas series. An accomplishment
I mention because of the growth in my design skills. All
the designers in the EMD group created several designs,
and displayed them for other AAA employees to critic, however
the one design I made was chosen.
I left AAA to join a small company, but quickly learned
that it was not as it was billed to me, so I left after
2 months. I decided that I should focus on the internet
and gather a few small companies and make them as successful
as I could. At the same time, I have done other work for
other design companies in the area to help when needed as
a freelance graphic designer.
I saw the need for a designer who knew a lot about Photoshop,
but also knew about the Search Engines. It became a quest
to learn about Google and Yahoo and why one site was racked
higher than another. I took classes to learn from others,
paid a ranking company to do search engine on a clients
site, and finally it sank it. Where other designers tend
not to go, or even do, I would go the extra step and make
my clients more profitable, and at a much more attractive
These days I still do lots of freelance/contract work for
competitors, however my client list grows weekly. I have
focused on learning and creating better web sites, that
are mostly about good design and more importantly, good
search engine ranking.
My theory is......
Why have a web site if it can not be found on the search
Your advertising dollar means as much to me as to you.
So the success of your web site, brochure, business cards,
shirts, hats, and other services that I offer is of the
utmost importance. I do not advertise in publications, so
word of mouth is all the advertising that I will do.
Please feel free to call/email if you have any questions.
I offer perspective clients one hour of my time to learn
about your needs and wants. If you go with my services or
not, you're sure to know more about the internet and the
search engines before making a choice with another company.
Thanks for learning a little about me, I do appreciate